The Three Stages of Book Marketing with Jenn de Paula

On episode 69, which is our final guest interview for the Your Famous Author Era season, my guest is Jen dePaula, a veteran in the book marketing space who is going to share her tips and strategies for long-term book marketing success that does not require selling your soul to the social media algorithms.

Jenn is a marketing and social media expert who has been working with authors, musicians, and other creatives for over 24 years. She’s worked with every type of author – from New York Times best selling authors to self-publishing authors starting from scratch. Her zone of genius is helping overwhelmed fiction and nonfiction authors clearly and confidently market their books.

During our conversation, Jenn and I talk about:

• When an author should start their book marketing plan.
• The three different phases of book marketing every author should know.
• How social media should be incorporated into your book marketing plans, and why it absolutely should NOT be the main component of your marketing efforts.
• How to hook your reader with emotional triggers.
• The three things every author should have to successfully market their book.

LIT LINKS to Learn More

For more information about Jen dePaula and her work, visit her website, where you’ll find information about her YouTube channel, podcast and all of her resources for Authors. 

If you’re looking for more creative writing inspiration, and useful resources for your literary life, visit the reed write and create website at REEDWriteandcreate.com. 

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