Rebuilding Consumer Trust in Retail with Next-Gen QR Codes | Anne Godfrey CEO of GS1 UK

In this episode of The Cashflow Show Podcast, host Clayton M Coke is joined by Anne Godfrey, CEO of GS1 UK, to explore the transformative impact of consumer confidence on the retail sector. They discuss:

• The consumer trust crisis and its effect on loyalty.
• Why traditional loyalty schemes are no longer enough.
• The rise of next-generation QR codes and how they rebuild trust with consumers.
• Innovations like augmented reality and digital product passports shaping the future of retail.
• Practical insights for businesses looking to adopt next-gen QR technology.

Learn how technology is redefining consumer experiences and helping businesses stay ahead in an evolving retail landscape.

Resources Mentioned:

• Access the full report: GS1UK.org

Timestamps:
00:00 – Welcome and introduction.
00:23 – Anne Godfrey shares her role at GS1 UK.
00:52 – Consumer trust crisis and its impact on loyalty.
02:16 – Why loyalty schemes are no longer working.
03:11 – The role of trusted data and next-gen QR codes.
05:30 – Augmented and virtual reality in retail.
09:18 – Building back consumer loyalty with next-gen QR codes.
10:43 – How businesses can start implementing next-gen QR codes.
12:09 – Emerging technologies shaping the future of retail.

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