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BONUS EPISODE: “Pop Culture Corner” Hip-Hop Fashion In The 90s

podcast December 31, 1969


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In a special bonus edition of Pop Culture Corner, B.Cox explores the dynamics of the many layers and styles of hip-hop and urban fashion in the 90s. After experiencing a very colorful and avant garde fashion sense in the 80s, the hip-hop and urban music scene in the 1990s was defined by three segments: (1) The elite and luxury fashion brands that dominated the fashion world whose status symbols found its niche among artists and their fans (2) the mainstream brands that the hip-hop community embraced a small, but popular segment of the culture overall; and (3) the upstart hip-hop based brands that were created by the culture for the culture, while fully embracing all it had to offer.

B. Cox takes a look at most memorable brands that defined the 90s hip-hop and R&B fashion scene and the impact it had on other fashion brands willing to compete and the consumers who sought them.

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Show Notes

High Snobiety: The Trends and Brands that Defined 90s Hip-Hop Fashion

https://www.highsnobiety.com/p/90s-hip-hop-fashion/

Culture Vulturez: Top 20 Urban Fashion Brands of the 1990s and 2000s

https://www.kulturevulturez.com/top-hip-hop-clothing-brands/

Complex: From NIke To Nautica, Here are the 90s Brands that Defined The Decade

https://www.complex.com/style/the-best-brands-of-the-90s/

BET: 25 Hip-Hop Clothing Brands that you may have forgotten about

https://www.bet.com/photo-gallery/vz8vu6/wearthemessage-25-hip-hop-clothing-brands-you-may-have-forgotten-about/7ipzry

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