Rants: Investors Are Targeting Your Home Equity. Here’s How It Really Works.

Home equity investment companies like Hometap, Unison, and Point are coming for homeowners who want fast cash with no monthly payments. But what’s the real cost? In this video, I break down exactly how these equity-sharing agreements work, why investors are targeting your home equity, and the traps most people never see coming.

Most homeowners only hear: “No payments. No interest. Quick money.”

But they never hear the part about giving up future appreciation, balloon payouts, refinancing restrictions, or how these companies profit when your property value goes up.

I’ll walk you through:

How home equity investments actually function

The math behind your payout vs. their cut

Why these companies love rising home prices

When an HEI makes sense — and when it’s a terrible move

Real examples of how much you could owe at the end

How investors can use this strategically without getting burned

If you’re thinking about tapping your home’s equity… watch this before you sign anything.

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