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Entrepreneur

[BTS] My latest lead generation experiment – building an interactive quiz with Interact

podcast January 31, 2025


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I’m taking you behind the scenes on my latest lead generation experiment: an interactive quiz. 

I share the process of creating the quiz, the strategy behind it, the outcomes, and the lessons learned. 

I talk about the benefits of using quizzes for email marketing, the user feedback I received, and future steps for further improving and marketing the quiz.

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