The Leap To Freedom with Keenan Beasley

Welcome back to another powerful episode of the Dear BLK CEO Podcast.

 In today’s episode, we are joined by a man who’s a shining example of the fact that it is truly possible to make your seat at the table, Keenan Beasley. Keenan has an impressive rap sheet; shortly after graduating from West Point, Keenan crushed it at the consumer marketing executive in Corporate America, where he oversaw several multibillion-dollar brands.

Keenan cut the corporate golden handcuff and has gone on to found multiple sets with companies and brands in both the nonprofit and for-profit space, most notably Venture Noire and Supply Factory, where he focuses on helping launch more successful black businesses. 

Let’s dig in and be ready to leap your way to freedom.

[00:01 – 05:59] Opening Segment

• Before we get into the episode today, I want you to know that you can gain the security, ownership, and time Freedom You Want by building a business around a solution that only you can provide. 
• • Head over to karlsona.com/giftassessment to download the free quiz that will help you figure out what you’re uniquely qualified to do.
• I introduce the guest, Keenan Beasly.
• Keenan talks about the role of generosity in his business and heart for people of color.

[06:00 – 18:49]  The Leap To Freedom

• Keenan talks about his life in the corporate world before he pivoted.
• • Impact focus individual 
• Cut the corporate golden handcuff and pivot to entrepreneurship.
• The leap to freedom
• • You do not become entrepreneurship for money or comfort.
• Look for the real, meaningful relationship, not a situated relationship.
• What BLKBOX is all about and how it was launched 
• Reposition ourselves to market and brand for other audiences.
• • Realizing that success is subjective 
  • Success is based on; are you living your purpose and passion?
• Focus internally on your own unique definition of success rather than the judgment of others.

[18:50 – 40:44] Humility Breeds Confidence 

• How can people see themselves as an individual vs. part of a pack?
• Embrace our uniqueness and differences 
• • What makes you different is what makes you great.
• People’s biases create weakness.
• If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains.
• • See the link below to book your free consultation today.
• How he receives the vision for his non-profit program, Venture Noire.
• • The passion and lifelong commitment.
  • Crystalized the mission with the problem and defined the impact.
• Humility breeds confidence 
• • When you become truly humble, you know that you don’t have to know the answer.
• Three criteria points of entrepreneurship
• • The quality of your thinking.
  • The effort
  • The passion that keeps you going every single day.
• Purpose breeds passion.
• • If you are clear on your purpose, it’s easy to be passionate about it.
• Managing your headspace while navigating all challenges.
• • Create boundaries for yourself.
• Take your time and prepare yourself for the daily battle. 
• The impact of burnout on your performance
• • Self-create chaos.
• Re-set yourself when you are at the point of imbalance

[40:45 – 45:49] Meaningless Flex

• The difference between meaningless flex vs. meaningful flex?
• •  Flexing, in general, is meaningless; there is no need to prove anything to people that don’t care about you.
  • Understand the concept of what you want and what you need.
• Black CEOs in Keenan’s network that would be influential and a good fit for the Dear BLK CEO Podcast.

[45:50 – 47:36] Random Round

• One tip of advice for anybody who prioritizes the material stuff as a sign of their success.
• • Focus on your authenticity. 
  • Understand your purpose and your unique, authentic self.
• What’s your favorite strategy or loophole towards creating generational wealth?
• • Constantly seek information.
  • The accumulation of information creates the accumulation of wealth.
• Final words from Keenan and me.

Tweetable Quotes:

“I was willing to give up the comfort that corporate afforded me to have that sense of freedom.” –  Keenan Beasley.

“We are all linked to the purpose and passion that allows us to thrive on making the impact continuously.” –  Keenan Beasley.

“My core foundation is about embracing the discomfort and constant evolution.” – Keenan Beasley.

Find out more and connect with Keenan on Instagram, LinkedIn and check his Youtube Channel Or visit his website www.keenanbeasley.com/ and https://www.venturenoire.org/. 

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Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.

You don’t have to be anyone other than who you are to be a world-class CEO!