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Work Less, Earn More: How Jenny Built a Thriving PMU Business in 3 Days a Week

podcast April 9, 2025


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If you’re a beauty entrepreneur who’s burnt out from hustling and craving a business that feels aligned, profitable, and sustainable this episode is your wake-up call.

In this powerful conversation, I sit down with Jenny Norris Brown, PRB alum and owner of Good Vibrations Cosmetic Tattooing in Delray Beach, Florida. She shares how she went from juggling 12 doctors across 6 different offices to running her own permanent makeup studio, working just 3 days a week with dream clients and earning more than ever.

We dive into:

  • What “back office” actually means for beauty business owners

  • How Jenny uses Instagram to consistently attract both clients and students

  • Why short, cheap PMU trainings are failing the industry—and what real integrity in education looks like

  • How she customized her student experience to create lasting results

  • The emotional and spiritual side of growing a business with God at the center

This episode is your roadmap to building a beauty business that feels good, works smart, and reflects your purpose. You don’t have to do more—you just have to do what matters.

RESOURCES & LINKS: Apply to the next Beauty Business Mastermind: www.sheilabella.com/mastermind Connect with Jenny on Instagram: @good_vibrations_tattooing

 

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