Mastering the Art of Storytelling: Shannon Cason on Creative Expansion, Intention, and Community

In this episode of Heard Afros and Audio, host talks with guest Shannon Cason, renowned podcaster and storyteller, known for his podcast ‘Homemade Stories.’ The conversation explores Shannon’s journey in podcasting, his early inspirations, and the community-building efforts that have shaped his career.

Shannon shares insights on the importance of intention in storytelling, the evolution of his podcast format, and the techniques he employs to keep his listeners engaged. The discussion also highlights Shannon’s work with platforms like The Moth and Snap Judgment, his consulting roles for various organizations, and his perspective on the value of feedback and genuine connections within the podcasting community. The episode underscores the transformative power of storytelling and the significance of continuous learning and adaptation in the industry.

00:00 Introduction and Guest Welcome 00:12 First Encounter and Early Podcasting Days 02:21 Homemade Stories: The Journey Begins 03:47 Evolution of Podcasting and Storytelling Techniques 04:54 Impact of Music and Literature on Podcasting 12:40 Building a Community and Listener Engagement 17:09 Consulting and Adapting Storytelling for Different Audiences 19:24 Expanding Horizons and Future Possibilities 22:14 The Power of Genuine Storytelling 23:02 Overcoming Self-Doubt and Believing in Your Message 23:37 The Importance of Intention in Podcasting 25:32 Building Connections in the Podcast Community 27:33 Storytelling Techniques for Podcasters 33:30 Maintaining Creativity and Authenticity 38:58 Future Goals and Systematizing Success 41:12 Call to Action and Final Thoughts

Listen to Homemade Stories podcast: https://podcasts.apple.com/us/podcast/my-dads-cadillac-limousine/id344499708?i=1000638354794

To learn more about Shannon Cason, host of Homemade Stories podcast visit https://www.shannoncason.com follow Shannon https://www.instagram.com/shannoncason

Learn more about the 7th Annual Afros & Audio Podcast Festival, October 17-19, 2025 in Baltimore, MD: https://www.afrosandaudio.com

Visit https://linktr.ee/afrosandaudio for additional information and opportunities!

DISCLAIMER: The views expressed by guests of Afros & Audio’s Black History Month interview series are their own and do not reflect the values, mission, or business of Talib Jasir, Afros & Audio, Black Podcasters Association, Vanguard Podcast Network, or any other names, podcasts, events, businesses, or organizations mentioned in the video or audio of this series unless explicitly stated.