Episode 55: Your 3 Keys to Getting the Media to LOVE You

After decades spent working in and with all of those big media industries – and in book publishing, too – I can tell you that getting the media to love you boils down to 3 things: 1) Defining your niche and being an expert in it, 2) Having the right materials, and 3) Treating your media contacts like real people. Exactly how to do those things is the topic for this week’s solo episode

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