Abigail’s Story

This week we intellectually drag the Ancestry DNA AD that glamorized slavery on primetime TV. First, we hit you with the science, hard facts, that disprove this sick love story. Then, we speak with Aspirin AD Woman, also known as the fancy ass copywriter, also known as Flagrant Creative, Jewell Donaldson to break down how ads like this see the light of day. Lastly, we re-create what an Ancestry ad for Black people SHOULD sound like and it is guaranteed to make you laugh so hard you get that (hot girl/boy)summer 6 pack you been after !
.
You can learn more about Jewell Donaldson here,
www.jewelldonaldson.com
IG: @qwaintrelle
.
Learn more about who was apart of the Ancestry Ad here.
https://www.adsoftheworld.com/media/film/ancestrycom_inseparable_strong_heart_the_journey
.
Learn more about Anomaly’s Ancestry Ads here
http://mattandrich.com/ancestry
.
In Those Genes is independently funded, to give, become a patron here: https://www.patreon.com/inthosegenes
.
If you would like to give a one time donation, you can do that here: https://paypal.me/inthosegenes
.
If a monetary donation isn’t in the cards be sure to rate and write a review of the podcast. OAN, don’t forget to share this podcast with everyone you know!
.
You can formally join the family by visiting, www.inthosegenes.com .
.
Follow us at @inthosegenespod on Instagram and Twitter for the latest updates.
.
The Nucleus (our transcript, The Helix (an episodic soundtrack), and Henrietta Facts (quick notes from the episode) will be posted soon.