97: Corporate Licensing, Marketing, Referrals, and much more with Bill Cates

In this episode Ashley speaks to Bill Cates. Hall of Fame speaker, author & coach, Bill has helped thousands of financial professionals and firms to tap into exponential growth. Author of four bestselling books: Don’t Keep Me a Secret, Get More Referrals Now, Beyond Referrals, and his popular new release – Radical Relevance.

In this episode Bill covers:

•Things that speakers should be doing now related to marketing in this new world;
•Additional revenue streams for his speaking business and career;
•How to get corporate licensing deals and how to best structure those deals;
•His formula for exponential growth using a referral system; and much more!

To learn more about him go to his website: https://referralcoach.com/
Check out his most recent book at: https://referralcoach.com/radical-relevance/

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About Ashley: If you ever meet Ashley Kirkwood in-person you will feel her energy!
She has a magnetic personality and truly cares for her clients!

After graduating from Northwestern University Pritzker School of Law with honors, she started her career at one of the largest law firms in the world, Kirkland & Ellis LLP. While there, she tried cases on behalf of large insurance companies. She also landed in the pages of the American Lawyer after a hard-won victory in a federal civil rights jury trial! Soon after that trial, Ashley left Kirkland to work at another large law firm where she represented employers in employment discrimination and sexual harassment cases. It was there that Ashley decided that she wanted to represent emerging businesses in order to help them bulletproof their businesses!

Ashley makes her expertise accessible by providing legal products for the busy entrepreneur! She frequently provides legal trainings open to all via her Facebook and Instagram accounts. She also has do-it-yourself legal classes such as Clapback with Contracts and Get The Tea On Trademarks!

You might catch Ashley serving as an on-air legal correspondent for a local Chicago television network or speaking at a college or corporation!

Ashley is committed not just to entrepreneurs, but also to students. She and her husband, Chris, run a nonprofit, The Kirkwood Foundation, where they teach students on Chicago’s West Side about high paying legal, medical and STEM careers.

Whether Ashley is advocating for a billion dollar business or a solopreneur, she gives it all she’s got!