Value Proposition Episode #3 Rushion McDonald gives advice and tips on promoting your product and delivering on your marketing pitch with the customer.

Rushion McDonald’s a two-time Emmy Award-winning Executive Producer, winner of three NAACP Image Awards, Living Legends Foundation Award, inducted into the Personal Managers Hall of Fame when he managed Steve Harvey, and received multiple prestigious achievement awards, including the 2016 and 2022 Presidential Lifetime Achievement Award, 2022 City of Houston Rushion McDonald Day Proclamation, 2023 Black Media Honors Voice Award, 2023 Atlanta Business League’s Men of Influence Award and 2023 Kings & Priests coveted Priest Award. Throughout his career and business journey, Rushion has realized you should not let stereotyping and age block you from pursuing your dreams. People always talk about their purpose or “Gift” in life. If you have a gift, lead with your gift, and don’t let your friends, family, or co-workers stop you from planning or living your dream. Rushion McDonald recaps Value Proposition Episodes #1 and #2 and expounds on the following.   

Hire an accountant and HR Person before you start selling your product or open the doors to your business.

Stay away from negative people.

Finding Your Product’s place in the market place

• Set your goals immediately and make sure they are reachable
• Don’t wait around for an opportunity
• Knowing Your Work Environment
• Developing Your Voice
• Defining Your Visual Identity
• Grow your relationships

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