Stop doing what you're bad at and build a 10 million dollar brand

Many entrepreneurs wear too many hats and not always the right ones. In this episode Ronne B sits down with Mignon Francois to walk you through how to identify the tasks that hold your business back, then lean into your strengths to build a brand that can scale to seven figures. Grab your tea as Mignon François founder and CEO of The Cupcake Collection started in 2008 with just a KitchenAid mixer, a dorm-sized fridge, and $5, she built a multi‑million‑dollar cupcake empirefrom her living room in Nashville’s Germantown to becoming a beloved, award-winning local institution.

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