How Full Scale Ventures Builds Product-Driven Startups with Craig Ferril

Full Scale Ventures Launches & The Power of Venture Studios 🚀

In this transformative episode of Product Driven, host Matt Watson introduces his exciting new venture with Craig Ferril—Full Scale Ventures. They dive deep into the concept of venture studios, exploring various models and explaining why they’ve launched their own. The conversation reveals how their combined expertise in technology, strategy, and operations positions them to create successful startups with significantly lower risk by leveraging global talent and shared resources.

Craig Ferril joins Matt Watson as Chief Strategy Officer for Full Scale Ventures, bringing operational excellence and people-focused leadership to complement Matt’s product expertise.

🔗 Essential Links (Start Here!):

Full Episodes: https://product-driven.captivate.fm/episodes

Connect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/

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EngagePath: https://engagepath.com (Sign up for beta or waitlist)

Key Discussion Points:

What is a venture studio, and how does it differ from VCs, accelerators, and incubators

The advantages of building products with offshore talent at a fraction of US costs

Why traditional VC models often fail founders despite successful exits

Introduction of their first product: EngagePath—a tool for social selling

How Full Scale’s existing resources provide an “unfair advantage” in startup creation

Episode Timestamps:

00:07 – Introduction to Full Scale Ventures

01:39 – Defining the venture studio model

03:31 – Their specific approach to venture building

07:55 – Leveraging Full Scale’s existing resources

10:03 – The talent advantage in global teams

13:49 – Problems with traditional VC and PE models

17:23 – The rise of “seed strapping” as an alternative

22:42 – The perfect partnership chemistry

24:19 – Introducing EngagePath, their first product

28:49 – Closing thoughts on their exciting journey

Are you intrigued by the venture studio model? Take the next step in your entrepreneurial journey! Visit EngagePath.com to join the waitlist for their first product, or connect with Matt Watson on LinkedIn to explore potential collaboration opportunities. 

If you’re looking to build your software product with experienced teams at affordable rates, check out FullScale.io to see how their global talent model can accelerate your vision into reality. Subscribe to the podcast for upcoming episodes featuring more insights from the venture studio’s journey!