Building Zeus: DeStorm’s Journey from Viral Star to Visionary

This week on Let’s Try This Again, I’m your host B Simone, and I’m joined by the legendary content creator and entrepreneur DeStorm Power. We get real about what it means to build something from the ground up, fight for your creative vision, and keep going even when the world doesn’t see the work behind the scenes. DeStorm opens up about his journey from singing in Baltimore R&B groups and running track, to becoming one of the first viral internet stars—before “influencer” was even a word.

We dive deep into the story behind Zeus Network, how it started as a dream among friends, and the heartbreak of being cut out of something you helped build. DeStorm shares how he and his crew—including King Bach and others—put in the groundwork, brought in their communities, and launched shows that kept the lights on at Zeus, only to later feel sidelined and unrecognized. Hearing DeStorm talk about spending years and even a million dollars fighting for what he deserved was both sobering and motivating. It reminded me that sometimes, the people who help you build are the ones who get left out when the spotlight comes.

We also talk about mental health—especially for men—and how important it is to ask for help, open up, and take care of yourself even while you’re hustling. DeStorm’s honesty about the emotional toll of being “muted” and misunderstood hit home for me, and I know so many of you will relate to the pressure of having to smile and show up, even when you’re carrying so much behind the scenes.

If you’ve ever felt overlooked, unappreciated, or just needed a reminder that your story matters, this episode is for you. Tune in for laughter, real talk, and a powerful look at resilience, creativity, and the courage to keep trying—no matter what.

This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/BSIMONEPOD and get on your way to being your best self.

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