My brand was stagnant and stale for a long time. Now it’s coming back to life thanks to a long overdue makeover. In this episode I share when to know it’s time for a brand refresh, some of the elements you should consider if you’re going to breathe new life into your brand, the one thing that’s more important than logos, websites and color palettes and why clarity is the new currency for success. This is the anatomy of my brand makeover.
Lisa offers frameworks and questions for conducting pre-mortems and post-mortems for personal and professional projects. Find the list of questions at BehindtheBrilliance.com/225preandpostmortems
