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Entrepreneur

275: What Creating Consistent Content Taught Me About My Audience (and Myself)

podcast October 23, 2025

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If you’ve ever felt like you’re doing all the things, posting, planning, showing up, and still wondering if it’s working, this episode will give you real clarity.

This week, Monique is pulling back the curtain on what publishing over 270 podcast episodes and sending weekly emails has taught her about showing up consistently. You’ll learn why content is not just about being seen, but about building something that people can come back to again and again.

Content is how you:

  • Learn who your audience really is

  • Build long-term trust

  • Clarify your message

  • Guide people back to your offer, your site, or your platform

Daily posts are not the requirement. A system that fits your life and business goals is what will help you stay consistent.

In this episode, you’ll learn:

  • How consistency revealed who Monique’s audience actually was

  • Why posting daily is not necessary for growth or visibility

  • What it means to guide your audience back to something you own

  • How to stay consistent with content as a solo entrepreneur or small team

  • A challenge to help you build a schedule you can stick to

Bonus: Monique is hosting a live Quick Win Workshop on Wednesday, October 29. You’ll walk away with a 30-day content plan that fits your business even if you’re doing it solo.

Sign up at BlacktoBusiness.com/workshops (If you’re catching this after the live event, that link will direct you to replays or upcoming sessions.)

Looking for a ready-to-go system? The 30 Days of Content in Hours Shortcut is now available at BlacktoBusiness.com/shortcuts. It’s the same method Monique uses to plan content for the podcast, newsletter, and social platforms.

 

Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review on Apple Podcasts:

 

Don’t miss out on the resources mentioned in this episode by checking out the show notes at blacktobusiness.com/275

 

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