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Entrepreneur

455: How One Podcast Became a Six-Figure Consulting Firm w/ Zach Nunn

podcast March 26, 2025


Background
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This week in the guest chair, we have former Podcast Moguls student Zach Nunn, Founder and CEO of Living Corporate. 

Zach unpacks how he turned his podcast into a thriving consulting business, landing brand partnerships with major corporations like Pfizer and more. 

He talks about the strategies behind creating authentic, high-quality content, leveraging interviews as a networking channel, and maximizing the value of a show’s back catalog.

In this episode he shares:

  • Why owning your IP is a game-changer for growing podcast revenue
  • How to repurpose past podcast episodes into new offers (and sell them)
  • Why being transparent about your numbers, no matter how small, can still land you big corporate clients
  • How he applied what he learned in Podcast Moguls to his business model

Highlights include: 

00:00 Intro

04:50 Centering marginalized voices in the workplace

08:50 Side hustling while juggling a full-time job

11:41 Developing a “bundle” approach to brand partnerships

17:30 Expanding from a single podcast to a network

37:00 Leveraging 900 hours of archived interviews for his AI e-learning platform

51:00 Transitioning from DEI language to “experience management”

1:02:00 Advice for entrepreneurs 

Check out episode 455 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

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