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Entrepreneur

434: How Denise Woodard Got Jay-Z, Rihanna, and HER To Partake In Her Packaged Foods Company Rewind

podcast October 16, 2024


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This week we’re back for a very exciting update episode with Denise Woodard is the Founder and CEO of Partake Foods, the allergy-friendly packaged food company inspired by her daughter’s experience with food allergies. Created in 2016, Denise started the business by self-distributing cookies around NYC, eventually becoming a Certified B Corporation and raising millions of dollars in investment capital. 

In this episode she shares:

  • Her strategies to getting investors interested, including big names like HER and Rihanna
  • How she became the first Black woman to raise more than $1 Million publicly for a CPG food startup, accumulating more than $20M
  • How she is continuing to inspire other entrepreneurs while growing her own business

Highlights include:

00:00 Intro

03:30 Partake’s rise to success

07:15 Raising capital with huge companies

14:50 Partnerships and rapid expansion

23:40 Managing personal finances in the start-up phase

29:06 Aligning with your true passions

38:21 Work-life balance

44:45 Tips for entrepreneurs

Check out episode 434 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube 

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