Sports

In today’s 1.Question, University of Hawaii AD David Matlin details why Hawaii’s geography is both its most significant benefit and its most significant challenge when it comes to athletics. 

More from Nebraska’s Rathe and Kliment today, as they share with 1.Question how the move to the Big Ten has impacted Huskers baseball, and reveal if the focus on marketing and promotions changes when the team’s season ticket inventory runs out. 

Nebraska’s Jason Rathe and Lanna Kliment talk to 1.Question from a marketing strategy perspective about the growth of the Huskers program, from its first College World Series appearance through to its current operation under the leadership of Head Coach Darin Erstad. 

We hear more from WVU’s Matt Wells today. Listen as he discusses accounting for the weather when marketing a spring sport, and reviews marketing and promotional strategies his team employs.   

Time to talk college baseball! In today’s 1.Q, West Virginia Associate AD for External Affairs Matt Wells talks about the Mountaineers’ 2015 attendance jump, and his team’s continued focus on driving fans to a new ballpark.

In Part 2 of his 1.Question interview, Stanford Senior Associate Athletic Director Kevin Blue continues the discussion on the theory of disruption, specifically as it relates to effective engagement strategies with different donor groups, and what long-term success might look like.