In this episode of The Idealists. (formerly Grit & Grace), host and entrepreneur Melissa Kiguwa interviews Alisa Jacobs, a serial entrepreneur who co-founded and served as CEO of Queens Gaming Collective, a venture backed startup for women gamers, streamers, & competitors. Alisa also founded LOOP, a women-run marketing agency that executes across sports, music, fashion, spirits, gaming and tech for the likes of Sean "Diddy" Combs, Dwayne "The Rock" Johnson, The Kardashians, The Recording Academy, the NBA and NYFW.
During the episode, Alisa breaks down the new world order of NFTs, the Metaverse, and Web3. You might want to grab a pen and paper for this episode!
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In the episode:
– Alisa begins the episode by describing her thesis for her marketing firm, Loop Agency: that diversity and representation is lucrative for companies. She shares how she continues to prove her thesis by executing on projects for Lebron James, Sean “Diddy” Combs, DJ Khaled, and more.
– She then explains how Web3 is the next frontier of the internet.
– Alisa breaks down the opportunities in the Metaverse, in Crypto and in NFTs, while also sharing why it’s important for women to understand what these terms.
– At the end of the episode, Alisa shares why she stepped down from her venture backed startup and how she plans to support Web3 entrepreneurs moving forward.
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