@1QLeadership Question: Are there measurable metrics beyond revenue that lead to championships in college athletics?
George Mason AD Marvin Lewis shares how he walked into a department hungry for leadership and, in three years, built a people-first, championship culture grounded in a clear strategic “playbook.”
He breaks down the staff survey that set the tone, the shift from bad‑news‑only meetings to high‑energy all‑staffs, and a revised coach evaluation model that finally matches expectations to resources and values more than just wins and losses.
Lewis also explains how he uses a senior deputy AD/COO, quarterly “time and score” metrics, and a campus‑wide approach to strategic planning—plus his work on the NCAA Women’s Basketball Committee and the Professional Patriots leadership program—to offer a ready-made blueprint for aspiring Division I ADs. – One Question Leadership Podcast – Tai M. Brown

