This week in the guest chair we have Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.
- Why tapping into her community of mentors and entrepreneurs was the right direction
- How she has self-funded her business since 2017 with no outside capital
- How she has partnered with hard-to-find global brands, become a sought-after destination for emerging brands
Highlights Include:
00:00 Intro
04:19 Gathering expertise in fragrance
09:50 Challenges in corporate America
13:46 Small-scale beginnings
22:46 Self-financing her side hustle
28:03 The unique customer experience
35:26 Revenue streams
39:18 Target audience and marketing
51:13 Tips for entrepreneurs
Check out episode 401 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
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Links mentioned in this episode
- Kimberly’s Website: https://www.museexperiences.com/
- Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
- By Killian: https://www.bykilian.com/
- Myleik Teele’s SHP Episode: https://www.youtube.com/watch?v=FtJgMJXpUPY
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Guest Social Media Info
- Kimberly’s Website: https://www.museexperiences.com/
- Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
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