In today’s masterclass, I’m talking about the term “casuals,” which I first heard in sports discussions on X, the social media platform I use for commentary. “Casuals” refers to people who aren’t as dedicated or serious fans compared to hardcore followers. For example, a hardcore NFL fan might call someone who only watches the Super Bowl a casual, implying they shouldn’t discuss the sport deeply.
Today, I’ll explain why we should appreciate casuals, especially if you’re in marketing or sales, because they still add value and engagement.
Show Notes:
[04:12]#1 The casuals represent the masses of people.
[11:01]#2 What does any of this have to do with marketing? -Everything.
[17:42]#3 If you are in marketing or sales, remember that casuals have green money just like the serious people have green money.
[22:29] Recap
—
Next Steps:
Text Dre Baldwin:
Text Dre at 1.305.384.6894 (or go to http://www.DreAllDay.com/Text)
Work On Your Game University:
http://www.WorkOnYourGameUniversity.com
Sponsor: AG1 by Athletic Greens:
http://drinkAG1.com/WORKONYOURGAME
Get Dre’s Emails FREE:
Http://WorkOnMyGame.com
Free Audiobooks:
The Third Day: http://www.ThirdDayBook.com/audible
The Mirror Of Motivation: http://www.MirrorOfMotivation.com/audible
Get The Free Books:
The Third Day: http://ThirdDayBook.com
The Mirror Of Motivation: http://MirrorOfMotivation.com
The Overseas Basketball Blueprint: http://BallOverseas.com
Basketball: How To Play As Well As You Practice: http://HoopHandbook.com/Free
Donate:
CashApp: http://Cash.app/$DreBaldwin
PayPal: http://PayPal.me/DreAllDay
Be sure to Subscribe to have each new episode sent directly to you daily! If you’re enjoying Work On Your Game, please Review the show and let us know!
Dre on social media:
Instagram [http://instagram.com/DreBaldwin]
Facebook [http://Facebook.com/WorkOnYourGameUniversity]
Twitter / X [http://X.com/DreAllDay]
YouTube [http://youtube.com/dreupt]
Facebook Business Group: https://www.facebook.com/groups/6figuresandgrowing/
All Episodes + FULL Work On Your Game Podcast archive at:
http://WorkOnYourGamePodcast.com